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mba十日教程(文本版)-第47部分

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p。 193 (Chemical Bank layoffs)。 
Dreman; David。 〃Bye…bye to Beta。〃 Forbes; March 30; 1992; 
p。 148 (beta)。 
〃Japanese Firms Pull Southland Corp。 from Chapter 11。〃 
Los Angeles Times; March 6; 1991; p。D2 (Ito…Yokado Group 
buys 7…Eleven)。 


Ross; Stephen A。 (Yale); and Randolph W。 Westerfield 
(Wharton)。 Corporate Finance。 St。 Louis: Times 
Mirror/Mosby College Publishing; 1988。 


The Value Line Survey。 〃Caterpillar Inc。〃 May 15; 1992; 


p。 1346。 
DAY: 7 OPERATIONS 


Byrne; John A。 〃Business Fads: What's In…and Out。〃 
Business Week; January 20; 1986; p。54 (CPM)。 


〃Constructing and Using Process Control Charts;〃 Case 
9…686…118; copyrightó 1986 by the President and Fellows 
of Harvard College; all rights reserved (SPC)。 

Davis; Edward W。 〃Material Requirements Planning;〃 Case 
UVAOM…279; copyrightó 1980 by the Darden Graduate Business 
School Foundation; Charlottesville; Virginia。 

Freeland; James R。 〃Managing Inventories;〃 Case UVAOM…
623; copyrightó 1987 by the Darden Graduate Business 


School Foundation; Charlottesville; Virginia。 


Landel; Robert D。 Managing Productivity Through People: 
An Operations Perspective; Chapter 3。 Englewood Cliffs; 
N。J。: Prentice … Hall; 1986; and Case UVA…OM…528; copyright 


ó1984 by the Darden Graduate Business School Foundation; 
Charlottesville; Virginia (queuing theory)。 
〃A Note on Quality: The Views of Deming; Juran and 
Crosby;〃 Case 9…678…011; copyrightó 1986 by the President 
and Fellows of Harvard College; all rights reserved。 

Savage; Sam L。 The ABC'S of Optimization Using What's 
Best! Oakland; Calif。: Holden…Day; Inc。; 1986; p。 I…17 
(linear programming example)。 


Smitka; Michael J。 petitive Ties: Subcontracting in 
the Japanese Automotive Industry。 New York: Columbia 
University Press; 1991; p。 145 (JIT in Japan)。 


DAY 8: ECONOMICS 


Baldwin; William。 〃Creative Destruction。〃 Forbes; July 
13; 1987; p。49 (Schumpeter)。 


Banks; Howard。 〃The World's Most petitive Economy。〃 
Forbes; March 30; 1992; pp。84; 85 (U。S。 trade deficits and 
productivity)。 


Country Profiles 1991…1992; United States and Lebanon。 
The Economic Intelligence Unit; London (economic 
statistics)。 


Dornbusch; Rudiger (MIT/Chicago); and Stanley Fischer 
(MIT/Chicago)。 Macroeconomics。 New York: McGraw…Hill; 
1987。 


Linden; Dana Wechsler。 〃Dreary Days in the Dismal 
Science。〃 Forbes; January 21; 1991; p。68 (chapter lead)。 


McConnell; Campbell R。 Economics。 New York: McGraw…Hill; 
1981; pp。453…455 (elasticity)。 


Rosenblum; John。 〃Country Analysis and General 
Managers;〃 Case 9…379…050; copyrightó 1987 by the 
President and Fellows of Harvard College; all rights 
reserved。 

Samuelson; Paul A。 (MIT)。 Economics。 New York: 
McGraw…Hill; 1980。2 



Sowell; Dr。 Thomas。 〃Galbraith Strikes Again。〃 Forbes; 
May 25; 1992; p。140。 


Stern; Richard L。; 〃The Graying Wild Ones。〃 Forbes; 
January 6; 1992; p。40 (Harley…Davidson)。 


DAY 9: STRATEGY 


Allan; Gerald B。; and John S。 Hammond III。 〃Note on the 
Use of Experience Curves in petitive Decision Making;〃 
Case 175…174; copyrightó 1975 by the President and Fellows 
of Harvard College; all rights reserved。 

Bartlett; Christopher A。 〃Global petition and MNC 
Managers;〃 Case 9…385…287; copyrightó 1985 by the 
President and Fellows of Harvard College; all rights 
reserved。 

Bourgeois; L。J。 〃Note on Portfolio Techniques for 
Corporate Strategic Planning;〃 Case UVA…BP…292; 
copyrightó 1988 by the Darden Graduate Business School 
Foundation; Charlottesville; Virginia。 

Germane; Gayton E。 (Stanford)。 The Executive Course。 
Reading; Mass。: Addison…Wesley Publishing; 1987; 
pp。367…70 (linkages)。 


Montana; Patrick; and Bruce Charnov。 Management。 New 
Yord: Barron's 1987; p。97 (Alice)。 


Paley; Norton。 Manager's Guide to petitive Marketing 
Strategies。 New York: American Management Association; 
1989; p。6 (P&G Bounce)。 


Pascale; Richard T。; and E。 Tatum Christiansen。 〃Honda 
(A); (B);〃 Cases 9…384…049; 050; copyrightó 1983 by the 
President and Fellows of Harvard College; all rights 
reserved (two versions of Honda)。 

Porter; Michael E。 petitive Strategy: Techniques for 
Analyzing Industries and petitors。 New Your: The Free 
Press;1980; pp。39; 75…82 (signaling)。 


Quinn; James Brian。 〃Strategic Change: Logical 
Incrementalism。〃 Sloan Management Review; MIT; Fall 1978; 
pp。 7…22。 


Romm; Joseph; J。 〃The Gospel According to Sun Tzu。〃 
Forbes; December 9; 1991; p。162。 



〃The World's Billionaires。〃 Forbes; July 22; 1991; 
pp。138…139 (Sony rivalry)。 


Case Sources: 


Darden Graduate School of Business 
Educational Materials Service 
University of Virginia; Box 6550 
Charlottesville; VA 22906…6550 
Attn: Ann Morris; Director 
804…924…3009; FAX 804…924…4859 


Harvard Business School Case Services 
Harvard Business Review 
Publishing Division 
Boston; MA 02163 
617…495…6117 



 
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